How this D2C Brand Is Leveraging Conversation To Compete Against The ‘Prime’ Mentality
Relationship based marketing and looking at data management from a customer level can help a company differentiate and be competitive through product and customer excellence, and avoid an operational pitfall such as pandemic-induced supply chain pain.
The Key Digital Marketing Strategy Retailers Will Deploy in 2021
Consumers expectations are set and the bar is high. Continuity and creativity across digital marketing channels is a new requirement. Competing in a landscape where low prices are easy to find requires incorporating the latest tech and trends.
The Dilemma of Watching ‘The Social Dilemma’
For 94-minutes you are drawn to parallels between the documentary’s message and your life activities and thoughts, the social, cultural, environmental, economic world landscape, and the future.
Marketing For Dry January
By Adam Goodrich Blog II in a series illustrating how marketing informs stories. This blog uses the following article to form a perspective, How Dry I Am: Non-Alkie Bevs Push Sober January, by P.J. Bednarski @pjbtweet, January 6, 2021 O’Doul’s has singled out it’s target market for 2021’s ‘Dry January’… singles. In the article posted by MediaPost, […]
Three Ways Companies are Adapting to User Privacy Demand
Companies are merging, updating technology, and finding and offering new ways to strategize and share data and analytics to help marketers design successful plans while maintaining a healthy respect for their macroenvironmental factors.