https://adamgoodrich.site/ Mon, 22 Feb 2021 00:34:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.6 https://i0.wp.com/adamgoodrich.site/wp-content/uploads/2021/01/cropped-Adam-G.png?fit=32%2C32&ssl=1 https://adamgoodrich.site/ 32 32 194819381 How this D2C Brand Is Leveraging Conversation To Compete Against The ‘Prime’ Mentality https://adamgoodrich.site/d2c-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=d2c-marketing Tue, 26 Jan 2021 01:05:16 +0000 http://adamgoodrich.site/?p=264 Relationship based marketing and looking at data management from a customer level can help a company differentiate and be competitive through product and customer excellence, and avoid an operational pitfall such as pandemic-induced supply chain pain.

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]]> 264 The Key Digital Marketing Strategy Retailers Will Deploy in 2021 https://adamgoodrich.site/marketing_strategy/?utm_source=rss&utm_medium=rss&utm_campaign=marketing_strategy Wed, 20 Jan 2021 19:45:02 +0000 http://adamgoodrich.site/?p=255 Consumers expectations are set and the bar is high. Continuity and creativity across digital marketing channels is a new requirement. Competing in a landscape where low prices are easy to find requires incorporating the latest tech and trends.

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]]> 255 The Dilemma of Watching ‘The Social Dilemma’ https://adamgoodrich.site/social-dilemma/?utm_source=rss&utm_medium=rss&utm_campaign=social-dilemma Wed, 20 Jan 2021 02:28:27 +0000 http://adamgoodrich.site/?p=246 For 94-minutes you are drawn to parallels between the documentary’s message and your life activities and thoughts, the social, cultural, environmental, economic world landscape, and the future.

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]]> 246 Marketing For Dry January https://adamgoodrich.site/dryjanuary/?utm_source=rss&utm_medium=rss&utm_campaign=dryjanuary Wed, 13 Jan 2021 22:16:28 +0000 http://adamgoodrich.site/?p=233 By Adam Goodrich Blog II in a series illustrating how marketing informs stories. This blog uses the following article to form a perspective, How Dry I Am: Non-Alkie Bevs Push Sober January, by P.J. Bednarski @pjbtweet, January 6, 2021 O’Doul’s has singled out it’s target market for 2021’s ‘Dry January’… singles.  In the article posted by MediaPost, […]

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]]> 233 Three Ways Companies are Adapting to User Privacy Demand https://adamgoodrich.site/userprivacy/?utm_source=rss&utm_medium=rss&utm_campaign=userprivacy Mon, 11 Jan 2021 19:44:12 +0000 http://adamgoodrich.site/?p=171 Companies are merging, updating technology, and finding and offering new ways to strategize and share data and analytics to help marketers design successful plans while maintaining a healthy respect for their macroenvironmental factors.

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